The JW Marriott Grand Rapids knows the importance of social media. Their Facebook Fan page is always growing and has the most "fans" out of every location!
The JW team recognized that using web video was the next step into propelling even more conversation about their hotel, so the general manager contacted Nadira. After a few creative planning sessions, Empress Productions prepared a script that showcased beautiful shots of the hotel and highlighted interesting sites in Grand Rapids. When the JW released the video, it came in perfect timing because a national magazine ranked the city as the "No. 2" place to live.
How many hits has the video received? Over 400 in just two weeks with views in countries as far as Ireland!
Every social media guru has been driving this point home: Web video is KEY to a successful social media profile.
Check out this article on Mashable.com about how web video will make your brand profitable and valuable in consumers' eyes! They discuss EIGHT great reasons to post video.
If you don't want to read the entire list and the reasoning behind it, I've got you covered below. Trust me, though...you'll want to read the full article!
American Realty knows the power of video...They understand that virtual tours and slideshow pictures sometimes just don't cut it. Empress Productions has built a relationship with American Realty to produce exciting and fun transformation videos. These types of videos allow the potential client to understand what goes into revamping and restoring a house, and turning it into a home!